'Private Equity' is capital provided by Private Equity funds (PE).  Private Equity firms typically prefer investing in traditional industries and like mature companies with consistent cash flows.

Private Equity funds are not risk takers and usually have access to large amounts of capital thus they tend to go for big deals where they can expand a business, pay out the original owner, make acquisitions or fund growth into new markets.

Private equity investors usually require a board seat if not, majority control of a company.  Private equity investors recieve a slice of the company based on an agreed valuation and because it is equity there is no need to repay the funds or make interest payments.

If you are a well established company with solid cash flows, growing profits in a stable industry with good management and are looking for significant investor funding then a private equity fund may be suitable.  If you would like more information or expert advisory assistance with 'private equity' capital raising then contact Len McDowall or Reuben Buchanan of Integral Capital Group on (02) 8249 4512 or email info@integralcapital.com.au today!